Technology India overtakes U.S. to become Facebook’s No. 1 country

20:08  13 july  2017
20:08  13 july  2017 Source:   MSN

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According to analytics firm App Annie, India has beaten U . S . to become the top country in terms of Google Play downloads in 2016. However, in India Facebook , WhatsApp, and UC Browser were the top three apps in terms of combined download on Google Play and iOS.

With over 220 million active users in 2015, India has surpassed the U . S . to become the world' s second-largest smartphone market. no barrier to entry. Here’ s a look at Samsung’ s vision for the smart home.

  India overtakes U.S. to become Facebook’s No. 1 country © Provided by The Next Web The latest figures that Facebook is reporting to advertisers indicate that India has overtaken the United States to become the platform’s largest country audience.

As of July 13, Facebook is reporting a total “potential audience” of 241 million active users in India, compared with 240 million in the United States.

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The change at the top of the platform’s country rankings comes just a few days after Facebook announced it has more than 2 billion monthly users around the world.

  India overtakes U.S. to become Facebook’s No. 1 country © Provided by The Next Web Facebook has achieved impressive growth in both countries since the start of 2017 , but these new figures suggest that active users in India are growing more than twice as fast as they are in the United States.

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Virat Kohli’ s popularity on Facebook has reached a new high as he became the most followed celebrity on the social media platform with more than 35 million fans, overtaking Bollywood star Salman Khan by more than 6,00,000 followers. Captain of India ’ s cricket team in all formats, Kohli has earned the love

India is inching closer to overtake the U . S . as Facebook ’ s biggest market, at least in terms of the number of active users. With over 100 million users as of March 31, India is now the only country where Facebook can aspire to have 1 billion users, thanks to a growing base of Internet users

Active users in India are up 27 percent in the past six months alone (+50 million), compared with growth of 12 percent (+26 million) in the United States over the same period.

  India overtakes U.S. to become Facebook’s No. 1 country © Provided by The Next Web  India overtakes U.S. to become Facebook’s No. 1 country © Provided by The Next Web Despite these strong gains, social media penetration in India remains relatively low, with just 19 percent of the country’s total population using Facebook in the past month. That compares to 73 percent penetration in the United States, and a global average of around 42 percent.

It’s worth noting that the numbers Facebook reports to advertisers can change on a daily basis though, and the platform even reported a slight dip in global user numbers just before it announced its two billion active user milestone.

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× Hi! You are about to activate our Facebook Messenger news bot. That first figure would see India surpass U . S on total web users, but leave it some way behind China which claims over 600 million. Internet access is surging in India , there’ s no doubt about that.

Social networking continues to grow in India , with Facebook leading the charge. Japan is a developed country , so no surprise there. US overtakes all to become India ' s largest defence supplier.

I’ve also noticed a few discrepancies in the numbers that Facebook reports for the same audiences across different parts of its advertising tool too, and some of these numbers don’t always make sense when compared to real-world populations either.

Despite these caveats, I’ve been tracking active user numbers for the United States and India for a few months now, and this change at the top of the country rankings is consistent with growth trends for the past six months.

Audience imbalance

Sadly, these rapid gains have done little to address the gender imbalance in India’s Facebook audience, and the ratio hasn’t improved since our Global Digital report in January

Men still represent three-quarters of the country’s active Facebook profiles, although it’s worth noting that this represents reported gender – a topic we explored in more detail in this piece on Facebook’s demographics a few weeks ago.

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Virat Kohli has become the most popular Indian celebrity on the social media networking site Facebook with more than 35 million fans, overtaking Salman Khan. Prime Minister Narendra Modi is the only Indian with more followers than Kohli on Facebook .

The report mentions that as the responsibilities of the top 3 countries would become more important, especially in the cases of global warming, pollution and birth control. Good to see india rising up and overtaking main powers of world:)KEEP IT UP. Reply. Share on Facebook . Twitter. G+.

  India overtakes U.S. to become Facebook’s No. 1 country © Provided by The Next Web Facebook’s gender imbalance in India is in stark contrast to its US audience, where 54 percent of the platform’s active users are women.

Facebook’s active users in India also skew young, with more than half of the country’s users below the age of 25.

  India overtakes U.S. to become Facebook’s No. 1 country © Provided by The Next Web As the penetration of internet-connected smartphones continues to grow in India, it’s likely that we’ll see these discrepancies start to even out, but there’s still lots of work to do to ensure that everyone in the country can benefit from the advantages of the connected age.

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